8 Good Reasons Your Business Should Have a Web Site, P1

Did you know that many of your prospects (even locally) will type your business name in a search engine to see what you offer? Often they are looking to see how you measure up compared to your competitor. A recent ACNielsen survey of businesses with websites found that websites: helped 58% of small businesses grow or expand, made 51% of small businesses more profitable, and reduced costs at 49% of small businesses surveyed. --ACNielsen 2004

Get a web site and put your business on the internet. Then, begin to effectively use your new marketing tool to attract leads and customers. Use it to let prospective clients know who you are. Offer valuable content related to your expertise. Educate, inform them, improve their lives and their bottom line to attract them back over and over like bees to honey. Here are 7 good reasons why your business should get a web site and soar above your competition.

1. Your Customers Expect One!

In the new millennium, your customers expect you to be online. A few years ago a website was a luxury expense, now it is considered a necessity that proves you're a serious professional.

2. Your Competitors Are Online!

You can know your competitors are online. They have taken the plunge and are profiting from the added exposure. Bill's 3-truck tree business lost a $3000 contract because the customer felt more comfortable getting the job done by a competitor after seeing a slideshow of their expert work and certifications on their website. If you're waiting, don't wait any longer. Start using the power of the internet and stop losing sales to your competitors.

3. Your Business Hours Expand to 24/7!

Your customers want to do business with you when it is convenient for them. Let them get info, find answers, contact you and buy from you when they are ready, directly from your website.

4. Your Customers Are Looking For Information!

The number one reason why people go online is to get information about a purchase they are considering. Sharon sells homemade quilts. She just discovered her friend's mother sells 10 more quilts than she does each ford car insurance all through the Internet and at double the price. Make it your goal to provide the information before or at least right alongside your competitors.

You have a great business. Now take your success to the next level with web site marketing. Keep an open mind to new but (proven) ideas of web site marketing strategies. A proverbial writer once said, "An intelligent man is open to new ideas, in fact he looks for them." Be willing to invest in your business with a web site. You'll be glad you did especially after you see your business and profits grow. Enjoy the journey and life is made easier.

Earma Brown, 11 yr. Web Designer, CEO at Arrow Productions helps entrepreneurs realize their web dreams. Sign up for her free ezine "Web Wit" at mailto:webwit@clickeasywebsiteswebwit@clickeasywebsites or visit her on the web at clickeasywebsitesCreating Easy Web Sites